Lil Baby is the first artist to go double platinum in 2020. This is a major accomplishment to achieve in this streaming era. Again, he isn’t the only rap artist to go double platinum, this year, he stands alone as the only artist to reach this feat. So far, My Turn has reached 4 Billion streams, while his overall catalog has reached 20 billion streams.
To accompany the huge success of his albums, he also released a powerful song entitled The Bigger Picture. Lil Baby released The Bigger Picture, in the midst of the country protesting against police brutality, and killings of unarmed Black people. The Baby was able to set himself apart from some of his peers with this song.
The song was filled with honesty and was needed. When you have a large fan base, and platform you become a role model. You are doing your fans a disservice if you only speak about, women, money, designer clothes, and cars. The baby showed the ability to possess duality with this song. This song reached #1 on urban radio.
Lil Baby took to his Instagram Friday to thank his fans for helping him reach this achievement. “Two Times Platinum in 6 1/2 months…… Thank You #theone”. At only 25, he is showing that he is not only one of the top musicians in the game, but he is also showing that he’s here to stay.
This is also a big win for the southern hip-hop scene. Southern rappers have always been huge to the hip-hop world, but their numbers don’t always reflect their overall impact. It is extremely refreshing to see him get the overall praise he deserves. Congratulations to the Baby and his whole team on this wonderful achievement.